The Marketing Club Leicester - September 2026
Create a Marketing Plan
An in-person event to help you learn more about marketing, network, and join a local community of business owners aspiring to grow.
Kickstart with a clear, actionable marketing plan tailored to your business goals. This in-person workshop will guide you through the essential steps to develop a robust marketing plan that focuses on your market, message, and media.
What you will learn
By the end of the session, you will know how to create a personalised action plan that aligns with your time and budget, helping you to promote your business more effectively.
What we will cover
- Market: Understand your customers by segmenting your market and defining who you need to connect with.
- Message: Craft clear, compelling messages that reflect your vision and unique selling points.
- Media: Identify the most effective marketing channels to reach your potential customers.
Interactive and practical approach
The session will include practical tips, a concise presentation, and an opportunity for Q&A to ensure your questions are answered.
You will also have time to start your marketing plan, so bring your laptop.
Maximum 12 delegates, so book early to avoid disappointment.
For more information, contact shamshad@shamshadwalker.co.uk or call 0115 880 0247.
Agenda
Arrival
09:30 - 09:45
Registration and an opportunity to network while enjoying some light refreshments.
Welcome and Introductions
09:45 - 10:00
Welcome by Shamshad Walker, and an opportunity for everyone to introduce themselves.
Presentation
10:00 - 11.00
Sharing up to date information that will help you with your marketing
Interactive Session
11.00 - 12.25
If you have your laptops with you, there will be time to work on your marketing with support from Shamshad as well as sharing experiences with others in the room.
Close
12.25 - 12:30
Thanks for attending we hope to see you again at a future event.
Speakers
-
Shamshad is the founder of The Creative and Digital Network. She is a Marketing Consultant and focuses mainly on training and mentoring businesses to take control of their marketing.
She remains at the cutting edge of marketing, innovation, and digital transformation developments, enabling her to provide her clients with the most relevant and impactful advice.















